Volkswagen: Rivian JV a matter of ‘speed’ and ‘cost’

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Volkswagen’s Thomas Schäfer believes that, despite a US$5.8bn investment, its Rivian JV is still the more cost-effective solution. By Stewart Burnett

In a new interview with UK online outlet Top Gear, Volkswagen’s Chief Executive for Passenger Cars, Thomas Schäfer, offered a rare insight into the automaker’s thought process behind its US$5.8bn joint venture electric vehicle (EV) brand Rivian. The ten-figure investment, he explained, was a necessary measure to ensure that its software products meet customers quickly and without drawn-out, expensive development windows.

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Volkswagen: Rivian JV a matter of ‘speed’ and ‘cost’



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Avatar of Monica Cowan
Monica Cowan is the host of the WDB Podcast and writes about news in the above categories. She was born and raised in Cleveland, Ohio, where she studied journalism at Ohio State University. In her spare time, Monica enjoys cooking and baking (especially cupcakes), reading fiction novels, playing tennis, and yoga classes with friends,

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