Ivanka Trump Commands Attention in Custom Red Design by Suzannah London for Interfaith National Prayer Service 2025


Just when you thought there was absolutely nothing more that could be written, analyzed or criticized about the 2025 Inaugural weekend fashion choices that were made by the Trump family, wait, here’s one more.

Ivanka Trump, who has made her share of entrances with designer choices from Oscar de la Renta and Givenchy haute couture, during the Washingtonian proceedings in recent days left style watchers with one final parting look. The mother of three showed up at Tuesday’s National Prayer Service with her husband Jared Kushner and their children at the National Cathedral wearing a bold red bespoke coat dress. That belted style was not exactly a last-minute throw-on that was grabbed while heading for the door.

Ivanka Trump wore a red coat dress from Suzannah London, Ivanka Trump (2nd L), daughter of US President Donald Trump, her husband Jared Kushner and their children arrive to attend the National Prayer Service at the Washington National Cathedral in Washington, DC, on January 21, 2025. (Photo by Jim WATSON / AFP) (Photo by JIM WATSON/AFP via Getty Images)

Ivanka Trump leads her daughter Arabella Kushner after the National Prayer Service at the Washington National Cathedral in Washington, D.C.

AFP via Getty Images

The custom-made piece was crafted by Suzannah London’s atelier with extra attention paid to its construction, especially the not-to-be missed bow. Made of Italian wool crepe in a striking vermillion red, Trump was easy to find in the sea of suits that many attendees wore, including her father, Donald Trump, and Vice President J.D. Vance. Melania Trump and Usha Vance also opted for toned-down styles, with Trump turning up in a black wool felt double-breasted Prada coat, and Vance opting for an ivory silk blouse and long skirt from the brand Favorite Daughter. Founded by sisters Erin and Sara Foster, the company is based and made in Vance’s hometown state of California.

Ivanka Trump wore a red coat dress from Suzannah London, 
 WASHINGTON, DC - JANUARY 21: (L-R) U.S. President Donald Trump, first lady Melania Trump, U.S. Vice President J.D. Vance and second lady Usha Vance attend the National Prayer Service at Washington National Cathedral on January 21, 2025 in Washington, DC. Tuesday marks Trump's first full day of his second term in the White House. (Photo by Chip Somodevilla/Getty Images)

President Donald Trump, first lady Melania Trump, Vice President J.D. Vance and Usha Vance attend the National Prayer Service at Washington National Cathedral.

Getty Images

As for the first family’s older daughter’s look of the day, Ivanka Trump’s vibrant red choice was inspired by Suzannah London’s “Prue” dress, according to a company spokeswoman. That frock is made of pure Italian silk twill, and is fully lined in silk, too. The label has a “Hydrangea” version available on its e-commerce site for $2,025. As the name suggests, the 1950s-inspired silhouette is printed with images of the oversized white flowers on a black silk base. If that sounds a little “hausfrau” for a midi-length dress, it’s not. Think painterly, more than motherly.

The U.K.-based Suzannah London brand plays up sustainability, and touts passing items on from one generation to the next. The founder of Suzannah London is Suzannah Crabb, a 23-year veteran of the fashion industry, who has worked as a designer, stylist and trend forecaster. As for reading into Trump’s choice of red, the most obvious explanation would be a nod to her father’s Republican party, or perhaps a wink at China, an area of interest and/or concern for many. In more historic terms, during the American Revolution, British soldiers, who fought against the American Patriots, were known as “redcoats,” due to their red uniform jackets. Whatever the reason, if there even is one for Trump’s color choice, would be best left to others to dissect. Trump’s daughter Arabella Kushner clearly is a fan of the poppy-like hue, having attended the service in a knee-length coat that also had a sizable bow at the neck.



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