Bob Marley‘s family has launched a luxury fragrance line inspired by the late artist’s legacy. Aptly named Marley Fragrances, the label is debuting with six scents — Satisfy My Soul, Lights Down Low, Place of Peace, Mellow Mood, Soul Rebel and Simmer Down — each designed with mood-enhancing technology.
Marley Fragrance‘s debut campaign.
Marley Fragrance
“My family’s message has always been about love, unity and living in harmony with the world around us. Marley Fragrance is an extension of that spirit — each scent is created to bring you home, to evoke peace, joy and a sense of connection. This collection is a tribute to our legacy and how we continue to inspire people, creating a sense of calm and togetherness that lasts across generations,” said Cedella Marley, chief executive officer of the Bob Marley Group of Companies and Marley’s daughter, in a statement.
The scents feature thoughtfully blended notes, inspired by Marley’s homeland of Jamaica and the artist’s message of love and unity. Satisfy My Soul and Lights Down Low are described as warm and intimate fragrances, both crafted by perfumer Doug Falcone of Givaudan. Place of Peace, created by Clement Gavarry of Firmenich, and Mellow Mood, created by Yann Vasnier of Givaudan, are meant to evoke feelings of relaxation. And Soul Rebel and Simmer Down, both by Kevin Scozzaro of Givaudan, are described as vibrant and dynamic.
Marley Fragrance’s debut campaign.
Marley Fragrance
Each fragrance is available for $140 at marleyfragrance.com. The label is also offering two different discovery sets priced at $380.
Marley Fragrances was created in partnership with IMH Fragrance, an American company with a presence online and in more than 2,200 retailers across North America.
“This collection exemplifies a thoughtful product line extension — where cultural heritage meets luxury fragrance in a way that enhances both brands. We can’t wait to share these incredible fragrances with the world,” said Tom Watson, global licensing director at IMH Perfume.